By now people would have heard the term " Mobile SEO " but some still thinks of doing SEO to non-mobile friendly sites should take care the conversion part of consumers using mobile devices. Certainly not, I suggest starting a separate mobile site with mobile formatted digital content if you don’t have one. According to comScore , Mobile search was 9 percent of all queries in 2010 and could grow to 20 percent by 2012. So do you want to be one of the person missing in those 20 percent Mobile search audience? Mobile search engines bots and algorithms are different from web search engines. Googlebot-Mobile and other mobile search engine bots evaluates your mobile site as if they render on mobile phone and they rank results based on how well the site provides information based on mobile user query. The results can be even based on user agent’s evaluation on different handsets like iphone, Erickson phone, LG phone, Blackberry or Samsung phone. To overcome this you need to ha...