We appreciate the webmaster tools improvement and developments but regardless the transparency. (1) Can you show us why the competitor’s sites are ranking well even though my site is better when compared in all ways? (Please don’t say it's because of domain age. Since we are in the industry we know the market share and the truth. The insight would help us to work on the site fixes.) (2) Can you show a sample list of spam or poor quality backlinks other than mentioned in the manual action review request? (3) Can you mention the algorithm update in webmaster tools that caused the traffic drop? (We know that can be noticed from analytics or from search queries data. Suppose if you update 2 or more algorithm in consecutive weeks, the guess would be broad) (4) Suppose my competitor hires a team to build my site links with bunch of spam and poor quality links, what would be the result after an algorithm update? I need to find those links to disavow and wait? (5) WMT link...

As we all know ecommerce website promotion is a big challenge in online marketing industry and social media promotional area helps ecommerce site promotion through both direct conversation and as well by influencing the organic listing. Here you can find 5 solid tips that can help you to win it. (1) Get to know where your type of customers are available - It can be from Facebook , Youtube ,   Twitter , LinkedIn , Google Plus , Pinterest etc. There are many social media site that can help your business to grow in sales volume or to increase you brand presence which can finally lead to a returning conversation. (2) Find your competitors and monitor what they do - Get to know the social sites in which your competitors are active and the content type they publish. Also look for the page views, followers, and fans of their social profiles how they involve in specific product promotion. (3) Provide offers through social media - Mention exclusive Offers like coupon, holiday ...

As we all know there are thousands of SEO extensions for Google Chrome. Here are the 5 SEO tools I would recommend to understand and improve the site SEO factors. (1) SEO for Chrome This tool SEO for Chrome provides SEO Tools like to find Pages indexed, competitive analysis, keyword research, backlink checks, pagerank checks etc. https://chrome.google.com/webstore/detail/oangcciaeihlfmhppegpdceadpfaoclj 2) SEO SERP A simple SERPS tool to check the position for a list of websites for a given keyword. https://chrome.google.com/webstore/detail/ofoaoaloeipdofknnaapbmdddddioklg (3) SEO Site Tools This tool provides the Social Media information, external page data, HTML and CSS Validation etc. https://chrome.google.com/webstore/detail/diahigjngdnkdgajdbpjdeomopbpkjjc/ (4) SEO Professional Toolbar This tool stores the rank and backlinks history for selected sites. https://chrome.google.com/webstore/detail/adecfhccdknoobplgempjhbojlbpahhn (5) Mozbar  ...

Anybody looking for online business looks for Google traffic as it sends the majority of traffic to the website and followed by Bing/yahoo and referral sites like Facebook, twitter etc. Here are the 5 other search engines, your audience may be looking for information. Do not take charge only on Google. It is recommended for small & large business to focus on the below search engine too. https://ssl.bing.com/webmaster/SubmitSitePage.aspx http://www.baidu.com/search/url_submit.html http://webmaster.yandex.ru/site/add.xml https://register.search.daum.net/index.daum?t__nil_footer=register http://search.seznam.cz/pridej-stranku Again these are based on your global business. You need to study where your audience exists and then target accordingly. Optimize your site for user’s experience and not for search engines alone. Build quality backlinks and not quantity backlinks. Write unique content and with all these factors stay at the forefront of your competitors .

Now more people are using online sources to find information on products, services and ideas. A perfectly optimized press release can bring top results for your new heading. (1) Proofread what you have written. Print it and proofread again. Invest more time. (2) Identify strong headline and summary with most related & preferred keywords. Grab readers and search engines attention. (3) Have a professional content writer and provide her/him a draft of your content. Make sure the writer understands the requirement. Read the content two to three times. (4) Write for your audience. Apart from stating your products and businesses launches do mention about the experience your type of audience will feel. (5) Have your press release with info-graphics, links and videos. (6) Use anchor text and hyperlinks to point to your site and products/services page. (7) Give examples of solutions you have provided with your products & services. (8) Don't feel shy or afraid of m...

This post has the mix of SEO tips for beginners, web designer and web developers that works better with web pages, blog or with any open source platform. SEO Web Design:     Proper document structure, Page Heading and sub heading in <H1> followed by <H2>, <H3>, <H4>, <H5>, <H6> and Page content in <P> tags.     Ensure main content appears near the top of a page in <body> start.     Clean separation of data, styles, java script, client side scripting as external file.     Add user Sitemap with all page URL's.     Having Header and footer links in text format rather than images and avoid java script for adding links.     Adding bread crumbs to all pages and it should look like Home (link) >> Services (link) >> SEO.     Ensure page conforms to W3C accessibility standards (Additional Value).     Click...

In continuation with the previous post , here are some more common questions I see in my Google Analytics log. The post help to get direct answers for the question. (1) How many words can I use in H1 tags? H1 tags are for page headings. There are no fixed numbers. Have H1 tag meaning full for page body content that helps users and search engines to understand better. Normally 4 to 5 words are seen around as maximum and they were meaningful. (2) Can I use the same article content in different articles site? No you should not. Have one article per site. Do not duplicate. Make sure that the articles site is not a scrapper site. (3) Does Google prioritize search results? Yes Google lists search results based on website popularity and the factors includes links to your site, search engine friendly structure, quality content and many other factors. Follow Google guidelines to increase your online presence. (4) How to get listed higher in Google? Your site should meet Google ...

Students & Beginners Guide on Basic Search Engine Optimization 101. This Blog post on Search Engine Optimization( SEO ) 101 for students & beginners teaches the basics about Search Engines and web page optimization. Search Engine Optimization in short is called SEO and is also known by different terms like web promotion, organic promotion and free search listing. "Search Engine Optimization (SEO) 101: Students Guide - Basics" helps to learn What Search Engine is, What SEO is, Why we do SEO, How SEO works, Finding the website page index, Adding a website page to Google, Yahoo and Bing in a simple way. Favorite or Bookmark this post as the author will be adding more information on Basic SEO and you may use this post as a reference guide whenever you like to implement SEO. What is a Search Engine? Search Engine is a tool that helps to retrieve information for a user when a query is typed into the search text box and by clicking search button submit. A large a...

Google panda update has made tremendous change in search engine results. The main goal of Google panda update is to get rid of content farm and scrapper sites. Google is still fighting on the panda factors. Go through the checklist and fix the factors and become a panda free site. Factor 1. Do you have a low search performance page? Status - Yes / No Remark - You need to work on the quality of the page or you may delete the page. One non-quality page should not disturb other n number of quality pages. Factor 2. Does your site loads slow? Status - Yes / No Remark - The site load time should not be high. You need to optimize your images and code to reflect site load speed. Factor 3 . Do you have well researched keywords that related your web page content? Status - Yes / No Remark - Without enough quality content, do not optimize your page titles for search keywords. The site page will be repeatedly listed for the user’s keywords only when the page is useful for the s...

SEO tips changes and also gets updated day by day. Here is a list of SEO tips that can work for 2012. (1) Create a mobile site and build it search engine friendly OR make your existing site mobile friendly.. (2) Include G+ in all your webpages. (3) Have complete profile information on Google plus / Google profiles and link it from your webpage. (4) Get G+ for your webpage from reputed persons. (5) Get natural links from readers by writing quality content. (6) Add Facebook like and share buttons to your webpage and promote through social networks. (7) Include rich snippet to your web pages and indicate through rich snippet form for validation. (8) Write quality content for users and not for search engines. (9) Do not get links from paid directories without "nofollow" links. Go for paid directories only for traffic and not for ranking. (10) Include your business information in Google places. This is the best place for getting local search traffic. (11)...

To be simple website's Search engine ranking works based on quality content and backlinks . The ultimate point we need to think about is to write fresh and informative content for users and not to write rephrasing content for Google and other major search engines. Your readers will love to give a link to your web page content only when it is found unique. This natural backlink has more weight age than your artificial backlinks such as directories submission , web page posting and so. Content that attracts readers are given more importance by Google and other search engines. Readers who link to your webpage would be high and with right anchor text your web page will be boosted link anything. Artificial backlinks needs more time and effort and to find the right sites for submission is not so easy. As per Google guidelines, paid links submission without “nofollow” attribute will be a big cause for penalty . Even if you pay for links with “nofollow” attribute, the link juice flow does...

Now copying web page content has become more common and there has been hard time for Google and other major search engine to find the original content. On many circumstances copy content lists top and original content lists at bottom. To find the copied sites, you can do an advance search on your original text using the double quotes operator ("your text") in Google search box or you can use the below tools, (1) Find duplicate content and check if your content is original www.copyscape.com (2) Find your copyright image that are used in other sites http://www.tineye.com/ (3) Plagiarism checking system www.plagiarismdetect.com (4) Check articles with text and URL http://www.articlechecker.com/ (5) Duplicate content checker with 2 URL's http://www.webconfs.com/similar-page-checker.php (6) Find duplicate content with copy & paste original text http://www.dustball.com /cs/plagiarism.checker/ (7) Track copy content by pasting or typing your original text http://www...

Here are the lists of common questions I see in my Google Analytics. Below is the straight answer to the questions that would help the SEO starters. (1) How to get pages indexed on Google, Yahoo & Bing? Add your site to the below URL's Google - www.google.com/addurl Yahoo - http://siteexplorer.search.yahoo.com Bing - https://ssl.bing.com/webmaster/SubmitSitePage.aspx In addition configure your site to Google & Bing Webmaster tools Google Webmaster tools - www.google.com/webmasters Bing webmaster tools - www.bing.com/toolbox/webmaster/ (2) How to list your website with Google in one day? Add your site to Google ( www.google.com/addurl ) and also configure your site to Google Webmaster tools ( www.google.com/webmasters ). Use www.yourdomain.com to check whether your site is included in Google. And if you are expecting to list you site for the site keywords then it would take time. Google lists the site based on the website popularity a...

As we know Google panda update strikes and still striking the best SEO practices. Even if your site follows all search engine friendly structure guidelines the main goal should also include user’s experience. For this the key metrics are bounce rate and browse rate. Your Bounce rate should not be 100% and your Browse rate should be 100%. What is bounce rate? In Google Analytics, bounce rate in percentage shows the visitors activity on who left the page in one single visit. The possibilities are, 1. The entrance page is not relevant 2. The content is not clear 3. The design looks very bad 4. If there are no proper navigation links 5. If no relevant links to the subject 6. If the page loads too slow What is browse rate? Browse rate refers to the visits page depth and time spent on each page. If your site looks good and the content is informative then your page should be one of the favorites for the visitor. By now you would have got an idea on Boun...

Google lists sites based on the search algorithm. Some of the main factors are site authority, site search engine friendly structure , related unique tiles & tags, quality content and backlinks . If you search for your keywords and compare with your online competitors , your listing would be different based on many factors. Here many do think "how competitors site ranks well even if their Google Page Rank is low than my website". You need to understand two points, first point is that the Page Rank you see through Google tool bar or any 3rd party online tool is of old data. These are tracked for Google’s internal references and they are no more related to SERP’s. And point 2, site SERP’s varies based on content and quality backlinks with right anchor text related to the site subject and also sometimes there would be difference based on keyword page you focus. Keywords in home page ranks well then keywords in inner page. So compare all these SEO factors with your ...

SEO is not just about keywords in page content and link building ; SEO has to be implemented in technical side too. If you are thinking of improving your SERPs and traffic, you need to follow the below mentioned SEO technical tips. (1) Make sure you 301 redirect http://yoursite.com to http://www.yoursite.com (or either). (2) Sort your site duplicate content issue by 301 redirection from http://www.yoursite.com/index.php to http://www.yoursite.com (goes with all page extensions like /.asp, /.htm, /.aspx and so). (3) Have your site page URL search engine friendly . A page URL should not look like www.yoursite.com/innerpage?id=203. Have it with the desired page name, something like www.yoursite.com/203/your-name. (4) If your site has N number of page and also if you post couple of content every day then it is recommended to have dynamic web sitemap & XML sitemap. (5) Improve your site speed by resolving errors and optimizing image size. (6) Have unique title for all dy...

Inner page optimization is as important as home page optimization. Here are the points that can help you for to rank site inner pages in search engines, Inner pages rank better if you have unique quality content with keywords around. Do not stuff keywords in content. Make sure you write for users and then for search engines. This works best for conversion. Have unique meaningful page title, Meta tags & body titles with H tags. Improve your internal linking strategy by having breadcrumb, anchor text & sitemap. Also get quality backlinks through natural links, directory links & social sites links.

A robots.txt file for a website helps to inform search engine bots whether to allow or disallow a file or a directory for search index Typical robots.txt file will look like, User-agent: * Disallow: /includes/ Disallow: /scripts/ User-agent: * - Means this section applies to all robots Disallow: - Means that the robot should not visit any pages in the mentioned folder. If you have a single or multiple XML sitemap then do not miss the opportunity to add to the robots.txt file. Below is an example of how multiple xml sitemap can be added to robots.txt User-agent: * Sitemap: http://www.yoursite.com/sitemap1.xml Sitemap: http://www.yoursite.com/sitemap2.xml Sitemap: http://www.yoursite.com/sitemap3.xml Disallow: /includes/ Disallow: /scripts/ Related Post: Everything about Meta Robots and robots.txt

Black hat SEO is not only about keywords hiding or getting links from link farms and link distribution software’s. This also involves the SEO methods that don’t follow Google's, Bing's or any top search engine guidelines. Still many SEO's think keyword stuffing will work or they think they are doing the right way without checking the site keyword density and it can bring those organic results. This is again one form of black hat SEO. Here is the Google guideline on " Keyword stuffing ". Inlinks bring popularity to your websites and link juice gets your listing top. Natural links are good and you can get those links by attracting your readers with quality contents. But many do go for paid links and it results in violation of guidelines. Here the guidelines on " Paid links ". SEO is a process that should be taken care by following guidelines. If you don’t do so then you have high chance to get penalized. As well have your content unique and quality....

Understanding the overall latest industry standards, advising client on latest SEO trends to improve the online presences, training the team with latest industry updates and managing the campaign handled by the SEO team, client communication and reporting on the work done. We have much process and here are some important things, 1. Existing website structure analysis. 2. Competitor analysis, Keyword analysis and research. 3. Search engine marketing report. 4. Right Keywords identification according to targeted audience related to website. 5. More direct and keyword rich folder and file naming approach. 6. Adding optimized keywords to Meta tags & measuring keyword density on each page. 7. Adding breadcrumb trails to each page for internal links. 8. Adding robots to website, tell the search engines to index your site and which pages they should index. 9. Validating HTML http://validator.w3.org (optional) 10. Improving Web page presentation, using CSS (Cascading Style S...