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Showing posts with label Link Promotion. Show all posts
Showing posts with label Link Promotion. Show all posts

Thursday, June 23, 2011

What are the various ways to get backlinks?

SEO doesn't limit with on-page optimization. Backlinks (off-page optimization) plays major role in search engine ranking. Backlinks can be created through various ways. Below is a list that can get you ideas on areas were backlinks can be created.

  • Directories, Yellow pages & classifieds

  • Article writing

  • Press release

  • Blogging

  • Gust blogging

  • Gadget / Widget

  • Social sites

  • Whitepapers

  • Commenting & reviews

  • Forums

  • Community & groups

Wednesday, August 18, 2010

How SEO Link Love Value Differs?

As we all know links from sites are votes to search engines eyes but many do think all link love has same value. I saw few discussions on this and thought of having a note to make a clear thought on link love value discussions.

Link love differs from page block place to place. A link placement in content is different from links in blogroll, footer links area or link listings - say directories.

Content link love has the benefit of having related text around and it looks natural to search engines eyes. There are many article sites and blog authors who write content referring quality content pages that contain examples or O.P section. These refereed links has much value than the links submitted to directories or having links in the blogroll. So write fresh content and start getting natural links from authors and bloggers and move your page popularity much ahead.

Jag SEO

Tuesday, July 21, 2009

What type of Paid Directories does Google like?

Many do think that Paid Directories are totally uncounted for sites ranking by Google algorithm and some think all paid directories are same for Google ranking. Which one do Google go with?

Google only supports editorial Paid Directories i.e. paid sites inclusion through manual review following quality guidelines and rules. Before submitting to a paid directory do double check for its recognition. Some may have just added there terms of use as editorial or human edited paid directory for namesake but actually may not be. Do not get stuck with that. Don't get paid and banned from Google. Consult with some top search engine forums or industry leaders and you may proceed for paid sites submission.

Here few editorial paid directories you can consider

http://dir.yahoo.com
http://www.joeant.com
http://botw.org
http://www.sezza.com
http://www.ezilon.com
http://www.gimpsy.com
http://www.goguides.org
http://www.dirjournal.com
http://www.skaffe.com

You may also recommend editorial paid directories through comments if I have missed any

In addition you can report Google about paid links that violate guidelines by using this authenticated paid link report form

Sunday, February 10, 2008

Secrets Behind Link Building, Avoid Search Engine Spamming


On reading this post you should be able to do link building with simple steps that I believe should help you do effective link building. For a natural link simulation most of your back links should adhere to the following strategies:

Your targeted keywords need to vary a lot in anchor. Limited number of “click here” should help you to have good link building. When it comes to English websites, it is commonly accepted that more weight-age (not the page rank) is got from links of related pages. Try not to have the back links all over the footage of the site or at one particular location. Try spreading it over the page, like top of page, or within the text, navigation, etc.

Never try to place hundreds of link for a new site on the very first day. Gradually increase the number of links. This normally relates to the number of links a site gets. Hence if a site has an average of 20 links per day, then do not try to increase it to 200 links suddenly. Chances of being banned from Google are high. Focus on quality not to the quantity links. Having most of your back links from the adult sites or casino sites or pharmacy sites is not recommended and such sites are known for spam.

Google tends to keep a track of all the IP, checks your links coming from different C Class IP or Not. So see to that all the links to your site comes from different websites. Always have a good combination of links from new and old sites. Reciprocal links are a good option for back links (Yahoo and Bing (Former MSN), but too many of them can be a problem too. 3 way linking is a good option. Do not make the mistake of underestimating the back links to your internal pages. Since SEO is done for your internal pages, have the back links done for these pages too. Use varied anchor for these internal pages too both as inbound and outbound links.

Directories need to do some extra work on the links that you already have. Such directories need to be opted. Only a few selected directories like ODP and Yahoo are trustworthy. Other directories that might look good can even cause much problem to your links. So you need to be careful while submitting to directories. The time limit of back links seems to play a crucial role, and this is taken into serious consideration by the Google Sand box filter. So focus on links to be rented on long-term basis as far as possible.

Google tends to devalue the back links that come from links that could have words like Advertisements and sponsors. So be alert while you look for back links from similar links. Google is seen to use the advanced relation algorithm and the co-citation system in its algorithm. Hence we need to be careful when we choose our back links. Do not have your links from the pages that are with bad neighborhood and also the sites that they themselves link to such type of sites.

There are numerous factors that Google takes into consideration – like the IP Address, domain name, written language of the site, etc. Apart from these it is also very necessary to show the search results in the Google country specific searches. So be very cautious in deciding the language of the site when you design it for Google.

Go through the above points very carefully and recheck your website and if any found in your website, rectify them. If you continue with those mistake, they could harm your website at any minute.

Strategies that get you links:
A method where content is considered very important and also gets its links naturally is called link baiting. Any link that you have due to your content is considered in this type

Link submission directories:
There are many link builders and SEOs who focus on link building and directory submission. We have different types of directories: pay-for-inclusion, reciprocal required, free and niche directories. And we do have specialists working on each of these directories. There is a huge list of free SEO friendly directories available for submissions. And about the reciprocal directories, we have both the brokers and non-brokers

Submission of Articles:
Try writing articles having links and have them in the resource page of your site. You can also pay someone to have the articles written for you and use some specialist to submit them in to the directories

2way and 3way links:
The old and a good way to get links – I link to your site and you link to my site. This will be helpful if you have around 50 plus sites, which can help you to give and take most relevant links. And remember the rule: its always that you contact people and they do not contact you first.

Get links from your own websites:
This is the best way to get links in case your website had lots of relevant pages

Alert with Link Vault:
By this method you get mostly footer links and low quality links, try avoiding link vault in your site with red flag

Subscribing to high page rank sites:
It is also possible for you to rent pages with high page ranks ( 5-9) for various prices But remember to rent only relevant sites. Renting too many sites of high PR is not preferred

Avoid Search Engine Spamming:

Search Engines are used to provide the most accurate results for your search queries. Still people have been trying to play with search engines. Search engines are regularly upgraded to provide better results and hence forth they cannot be misjudged if they give poor results due to bad search queries by the visitor. Still search engines are being developed to withstand all these tricks and provide the best of the results to the users.

Spamming of search engines includes all possible ways to cheat the search engines, and it is to be noted that these methods put tour website at a very high risk.These practices that give us false results and the websites that fool us are penalised and they tend to lose their ranks or are blacklisted and are removed from the indexes of the search engines and can also go into serious legal issues.

Points that are considered while identifying a website using spamming techniques or not :

· When a website consists of hidden links or hidden texts or invisible texts
· Pages that are not meant for people who visit, but are generated by machines for search engine activities.
· Pages that are not belonging to your main website, but instead are created for search engine purpose only.
· Websites that consists a huge amount of keywords in the content, but the page is of no value.
· When the visitor (human) and the search engines are not viewing the similar content - cloaking
· Link spamming – linking with content that is of poor quality / less content
· Excess usage of cross-linking, keywords in the page
· Presence of site submission software's that execute automatic URL submissions
· When you submit your page/site to a search engine/directory more than once in a month
· Title tags, keyword meta tags that have words that are not seen anywhere in the page content
· Using same meta tag in multiple place (like when you use more than one title tag)
· Website pages are duplicated - same content, different file names

Decide - Spamming techniques or ethical search engine optimization technique

Search Engines now in usage handle spamming very effectively and if any spamming is found, the website can even be not indexed. In case if you are using any of these spamming techniques and these bring in a lot of traffic to your site, then be sure that this spamming technique is sure to be identified by the search engine or chances of any user also sending report about your tactics is high. This can very easily bring down your page rank and even be blacklisted and banned.

Ethical practices always assure you long-term successful results and do not let you lose anything. While the Spamming techniques give you short-term success with very high risk, and hence this is not recommended. Search engines take the pride on giving valid information and hence they never allow anyone to fool them, and if they identify anyone on doing this, they are sure to be taken out of their web presence.

To get Link building, SEO, Social Media and other Internet marketing tips follow Jag SEO @Facebook & jagadeeshmp @twitter.

Friday, February 01, 2008

Importance of Link Building, Say Yes to Quality Links and No to Quantity Links

We all see that SEO has many factors, out of all Link Building / Link Promotion is a major factor, all webmasters, small scale business owners and bloggers wants to build quality links for there site or individual web page to increase website popularity and visibility. By reading the blog post you can learn various techniques by which you can build quality links for your website / blog.

We see links of various types, before there was a trend of two way links normally called as reciprocal links, now it has been ruled out by most of the search engine and importance are less when compared to one way, three way and ring techniques.

Google, the most important search engine gives importance to one way linking and this can be attained by following these techniques like directory submissions with page rank 3 plus, press release and article submissions depending on the theme and crowd of your website, think of your visitors and submit to most related category, you don’t have to pay for links when you have free quality directories, just educate yourself and get started with DMOZ submission.

Very important thing to be known when you submit your links, don’t submit to deep links, not more than two folder from the root as given in below example,

Good: http://www.example.com/abc.html
Good: http://www.example.com/abc/xyz.html
Bad: http://www.example.com/abc/xyz/123.html
Bad: http://www.example.com/abc.php?id=12

And the page should not have more than 50 to 80 links, also check whether the directories are been able to crawl by search engine, i have noticed some of the directories add no index and no follow to their category pages in order to restrict their page rank distribution, so that the home page has good page rank, but these directories will not survive for long, they will be down after some time in their rank.

One of the major point to be noted is, use your keywords as anchor tags when you build links but do not stuff keywords, make it catchy so that you can improve your keyword online visibility and also referral clicks for your visitors when they browse through the directories.

And also find quality links with the help of Google advanced operator, as below, place it to the search box and click search.

intitle:add+url OR intitle:submit+your+site OR intitle:add+your+site " your search keyword"

One quality links can open your competition, it can win your competition with few wrong links, also you might have amazed on seeing a website with very few links and yet stand in the top 10 in search result, look into the links and recognize the quality of the Backlinks.

Try to avoid automatic directory submission and build manual links, or approach a company who does manual link submission service, Build links and Build your business and website / blog popularity, hope you had nice time with this post, do subscribe this blog to know more upcoming posts.

Thanks for your time and support, leave a reply!