Old SEO’s are found of the term Froogle. SEO’s who have been there for last 8 years would be wondering what is Froogle. Google started with free product listing and SEO’s used to upload products using .txt file in specific format and then turned with the help of .xml. The old merchant center had a manual upload option with these two options. Google then dropped free listing and allowed paid product listing which is now called as shopping ads. Now Google Free shopping results is expected to be live by end of April and around the Globe by end of 2020. I’m sure the paid shopping Ads would be on top which will be projected well enough and free listing at the bottom. With all these let’s see how ‪competitive‬ it would be for Amazon. Let’s watch the show. Anyways SEO’s can take advantage on this free listing and at this time with what we are dealing with I mean the crises, it’s definitely a relief for every business owners and webmasters. Work on your organic product search op...

As we know it's been 2 weeks since the Google Penguin 4.0 real time algorithm (September 23rd 2016) stated to roll out to the core algorithm which has about more than 200 ranking signals. The complete roll out might take 2 weeks to 3 weeks as per Google's information and I believe there could be couple of tune-up in upcoming weeks to get the results even better. As well Google announced that they will no more be announcing Penguin update which is real time, obviously :) How is Google Penguin 4.0 different from previous updates? Algorithm now manages to devalue the spam instead of demoting the spam i.e. Google ignores the spam links and adjust ranking accordingly. This is the exact way the entire SEO industry, webmasters and business was looking for from very first Google penguin update which happened on April 24, 2012. Algorithms should be tuned for the better web results and the web results should not be tuned for the sake of algorithm! Now by using disavow tool ,...

Would say, you don't have to be panic! SEO recovery is doable. As per the industry experience and Google's confirmation, penguin update goes on regular basis and the major updates are announced and named in versions. Started on April 24, 2012 (Google Penguin 1.0), May 26, 2012 (Penguin 1.1), October 5, 2012 (Penguin 1.2), May 22, 2013 (Penguin 2.0), Oct. 4, 2013 (Penguin 2.1), and October 17, 2014 (Penguin 3.0). Penguin 4.0 is expected in couple of months. Don't wait for Penguin 4.0 to hit your website. First thing you need to know is about the information that to be collected before you start the work on Google's penguin lift and the proceedings in your website in order to stay back in the competitive search spot game! (1) A Search Console (Former Google webmaster tools) account need to be created. Reference google.com/webmasters (2) DA and PA check tool. Reference moz.com/researchtools/ose/ (3) Knowing how hard it has been hit your website. Reference rec...

Google shopping campaigns are used to promote products through product listing ads and it consists of image, product title, price, shipping, business name to mention few. By submitting a product feed to Google merchant center and linking to your AdWords account, you can create and access the products information and settings for various targets. Google shopping don't allow you to manage keywords like web search ads. In most of the industry shopping ads perform better than web search ads but at the same time, you will be losing $$$$ when user clicks on ads by displaying the products for irrelevant keywords, that is negative keywords. Negative keywords can be used at the campaign or ad group level to restrict the irreverent search queries for which the product ads are shown. You have an option to add, edit, or remove negative keywords by clicking the Keywords tab. How to find negative keywords? By using Google Analytics, you can navigate to Acquisition > AdWords > Sea...

There are couple of standard keyword research tools and out of that these 3 free LSI keyword research tools provides straight forward solution. What LSI is all about? LSI stands for Latent Semantic Indexing. These combination of keywords helps in indexing process and to better understand about the pages. Google and other search engines confirmed using more Latent Semantic Indexing keywords, the pages will boost in rank process. Let's see more on LSI keyword research tools. (1) LSI Graph - LSI Keyword Generator The tool lsigraph.com is a free LSI Keyword Generator tool that provides related keywords to the keyword that you us in search engines. These are related keywords that are semantically linked to the main keyword used in search. (2) Soovle LSI Tool Soovle.com generates LSI keywords not only for Google, the tool also provides LSI for Bing, Yahoo, Youtube, Wikipedia, Answers and Amazon.com. This tool creates a result set by looking through the main keywor...

A good alternate search engine with privacy search. DuckDuckGo don't follow you and has good index level. You don't have to navigate search pages for results and the web sites / pages listed are very close to the search queries. As said the specialty is the search results which is shown in one page as a go and the page is very clean. The search experience is amazing with the ability to show up the sites and pages with fav icon. If you compare the results with Google and Bing, most of the searches results in DuckDuckGo looks better and more relevant. DuckDuckGo is worth be to a default search engine and it's in the hands of the digital and search industry on how effective the privacy search engine can used and made popular like the earlier days of Google, Yahoo, Bing and many. Hope Duckduckgo will not be a disappointment like Cuil and Blekko.