Skip to main content

Posts

Showing posts from 2012

SEO - Search Engine Optimization Or Search Experience Optimization?

SEO is not link building, not alone link building. Oh yeah, many do ask...I want my site to be SEO'ed. How many links do we require to rank top. Still many do not understand what's actually going on with SEO. To the people who understand what actually SEO is...to them...it is Search Engine Optimization and to the people who don’t understand what SEO is...to them...it is Search Experience Optimization. Search Experience Optimization deals with many factors. First of all users experience have to be considered. Here are the lists of factors by importance, • Site load speed • Relevant information or products based on the search query. • Overall quality content to reduce bounce rate. • Fresh content without typos or grammatical errors. This increases time spent on the site and as well controls bounce rate. • Relevant internal links. • User interaction information related to services or products. • Search Engine friendly website structure, SEF URL's, canoni...

5 Social Media Tips for Improving ECommerce Site Sales Conversation and Promotions

As we all know ecommerce website promotion is a big challenge in online marketing industry and social media promotional area helps ecommerce site promotion through both direct conversation and as well by influencing the organic listing. Here you can find 5 solid tips that can help you to win it. (1) Get to know where your type of customers are available - It can be from Facebook , Youtube ,   Twitter , LinkedIn , Google Plus , Pinterest etc. There are many social media site that can help your business to grow in sales volume or to increase you brand presence which can finally lead to a returning conversation. (2) Find your competitors and monitor what they do - Get to know the social sites in which your competitors are active and the content type they publish. Also look for the page views, followers, and fans of their social profiles how they involve in specific product promotion. (3) Provide offers through social media - Mention exclusive Offers like coupon, holiday ...

Top 5 SEO Extensions for Google Chrome

As we all know there are thousands of SEO extensions for Google Chrome. Here are the 5 SEO tools I would recommend to understand and improve the site SEO factors. (1) SEO for Chrome This tool SEO for Chrome provides SEO Tools like to find Pages indexed, competitive analysis, keyword research, backlink checks, pagerank checks etc. https://chrome.google.com/webstore/detail/oangcciaeihlfmhppegpdceadpfaoclj 2) SEO SERP A simple SERPS tool to check the position for a list of websites for a given keyword. https://chrome.google.com/webstore/detail/ofoaoaloeipdofknnaapbmdddddioklg (3) SEO Site Tools This tool provides the Social Media information, external page data, HTML and CSS Validation etc. https://chrome.google.com/webstore/detail/diahigjngdnkdgajdbpjdeomopbpkjjc/ (4) SEO Professional Toolbar This tool stores the rank and backlinks history for selected sites. https://chrome.google.com/webstore/detail/adecfhccdknoobplgempjhbojlbpahhn (5) Mozbar  ...

5 Search Engines that can bring English and Non-English organic traffic other than Google

Anybody looking for online business looks for Google traffic as it sends the majority of traffic to the website and followed by Bing/yahoo and referral sites like Facebook, twitter etc. Here are the 5 other search engines, your audience may be looking for information. Do not take charge only on Google. It is recommended for small & large business to focus on the below search engine too. https://ssl.bing.com/webmaster/SubmitSitePage.aspx http://www.baidu.com/search/url_submit.html http://webmaster.yandex.ru/site/add.xml https://register.search.daum.net/index.daum?t__nil_footer=register http://search.seznam.cz/pridej-stranku Again these are based on your global business. You need to study where your audience exists and then target accordingly. Optimize your site for user’s experience and not for search engines alone. Build quality backlinks and not quantity backlinks. Write unique content and with all these factors stay at the forefront of your competitors .

10 Quick Tips for Successful Press release

Now more people are using online sources to find information on products, services and ideas. A perfectly optimized press release can bring top results for your new heading. (1) Proofread what you have written. Print it and proofread again. Invest more time. (2) Identify strong headline and summary with most related & preferred keywords. Grab readers and search engines attention. (3) Have a professional content writer and provide her/him a draft of your content. Make sure the writer understands the requirement. Read the content two to three times. (4) Write for your audience. Apart from stating your products and businesses launches do mention about the experience your type of audience will feel. (5) Have your press release with info-graphics, links and videos. (6) Use anchor text and hyperlinks to point to your site and products/services page. (7) Give examples of solutions you have provided with your products & services. (8) Don't feel shy or afraid of m...

Part 3 SEO QA - SEO Beginners Questions Answered

Below is the list of questions that were used to reach this blog. Here are the straight answers for the search query. (1) How to add H tag in content? H tag can be used for page headings. Suppose if you have body content with different sub sections then you can use H1 tags for main heading and H2 tags for sub headings. In total there are H1, H2, H3, H4, H5 and H6. <H1>Main Heading</H1> <p>Main section body content</p> <H2>Sub Heading</H2> <p>Sub section body content</p> Note - You may apply your own style for H tags based on the site theme. (2) How blog help SEO? Yes blog helps SEO. Search engines like crawling blog topics that are categorized. Read more on Does Blogging help SEO? (3) How to configure SEO URL on blogger? In Blogger platform, your post Title is the Post URL, so make sure the title has the best suited topic name with keywords around. (4) Will SEO change for iPad compatible websites? Before considerin...

60 SEO Tips for Beginners, Web Designers and Web Developers

This post has the mix of SEO tips for beginners, web designer and web developers that works better with web pages, blog or with any open source platform. SEO Web Design:     Proper document structure, Page Heading and sub heading in <H1> followed by <H2>, <H3>, <H4>, <H5>, <H6> and Page content in <P> tags.     Ensure main content appears near the top of a page in <body> start.     Clean separation of data, styles, java script, client side scripting as external file.     Add user Sitemap with all page URL's.     Having Header and footer links in text format rather than images and avoid java script for adding links.     Adding bread crumbs to all pages and it should look like Home (link) >> Services (link) >> SEO.     Ensure page conforms to W3C accessibility standards (Additional Value).     Click...

Adding Twitter Feed on Website & Blog

Twitter is a one of the place were people look for information other than three search giant Google, Yahoo and Bing (MSN). By following the below simple 10 steps you can easily setup custom Twitter search results for your query or search keyword in your website that may help your readers. Make your site interesting with custom twitter search results. Easy way to setup custom twitter search results related to search phrases for your website without the help of widget. Try Now. It's interesting! Step 1: Visit Twitter Search Click Twitter Search URL http://search.twitter.com/ or Copy & Paste to your browser address bar. Step 2: Use your search term Now, I would like to display twitter search results for the term "Google". You may try with the same or any other search term you like or something related to your specific page or profile The result URL would be http://search.twitter.com/search?q=Google Step 3: Select your tweet la...